In a world of digital media, the printed matter could be seen to have had its day but in reality it’s stronger than ever, over the next couple of weeks we will look at print in more detail. In our first week let’s get under the skin of print and ask WHAT IS IT?
Even though we use our ipads, Iphones, laptops and heaven only knows what other devices, printed material is around us everywhere, just in a day look around you and see what items you can see that have been printed. Also notice what it’s printed on – for most responsible printers it will be printed on paper and card from trees that have been planted in a managed forest with inks that are vegetable based inks to have the least environmental impact.
What did you think when you saw what was printed? For most of us a well thought through printed product leaves an impression, whether it be because of what it’s printed on or because of its design, this impact can stay with us quite some time…
At BOS we help with both the visual and the sensorial.