Jeff Bezos (CEO of Amazon) once said, “Your brand is what other people say about you when you’re not in the room”
“Today even the smallest business needs an identity – a brand customers can recognise and trust. A brand (not just a logo) tells your audience who you are, what you represent and why they should work with YOU.
Branding does cost money but it needn’t cost the earth AND what you get back in return from customers makes that investment worth every penny. Everywhere you turn you see branding – you can’t hide from it but you can embrace it and make it work wonders for your sales.” Talk to the experts.