Forests in Europe using paper is not as bad as some would have you believe. In Europe alone between 2005 and 2015 forests grown to supply the paper / print industry grew by an area the size of Switzerland! Each day European Forests grow by the size of 1500 Football Pitches. These planted forests in Europe are not replacing Natural Forests.
Paper is one of the few truly sustainable products in the world today.
2.1 billion ha, or 52% of the world’s forests, are under management plans such as the Forest Stewardship Council® (FSC®) and the Programme for the Endorsement of Forest Certification (PEFC™).
61.5% of all paper in America is recycled, whilst in Europe that figure is 72%. That amounts to 2 tonnes of paper being recycled every second in Europe alone!
So if you feel less guilty about printing why not take the bull by the horns and get some direct mailing done! An attractive well thought our useful printed bit of literature is more likely to be kept than an email.